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Archive for the ‘Events’ Category

Pro Soul at Music Matters Asia conference this week

Sunday, May 19th, 2013

We’re in Singapore now for the Music Matters 2013 Asia music conference!  If your looking to do anything in the mainland Chinese market or feature top, progressive Chinese talent and  original music inside or outside China, we look forward to connecting with you there! We also look forward to connecting with companies within China that want to further expand their profile and appeal to an international market as well as affiliate with companies focusing on progressive Pop, Rock and EDM music.

Contact us on Twitter: @prosoul , email, We Chat: jmatthew or the conference message board.

We look forward to seeing you there!

EDM Hits China with Guetta at the great wall

Wednesday, May 15th, 2013

Last Saturday, EDM hit China in a big way with the largest electronic music festival of it’s kind, featuring David Guetta at an epic location,  the great wall of China in Beijing.

This was an exciting event not only because of the music, but the sold out show of 10,000 featured over 50% Chinese most of which have never been to anything like this or even heard Electronic Dance Music before. you can bet they are now fans and want more.
We were there and by the response, EDM has a bright future in China!

We met with some people from the company putting on the event, and during a KTV party that lasted until 3am, it became clear that if anyone was going to do it, These guys will be the ones to bring EDM to China in a big way primarily due to important government connections necessary to allow this kind of festival, especially at the great wall. They have even created a Chinese facebook tingdong.cn with English and Chinese language support to assist with their efforts. And were doing our part, producing some of the first professional original EDM in Chinese, coming soon!

Check out some of our personal videos and photos as well as this feature in English by China’s largest TV Network, CCTV:



 

Electronic music festival featuring David Guetta at the great wall of China, Beijing!

 

China’s pop icon Cheng Lin is back, live in concert!

Thursday, October 18th, 2012

Chinas most celebrated recording artist, vocalist and Erhu master Cheng Lin has returned to the spotlight with a long-awaited launch of a new album. Having sold more than 25 million albums through her career Cheng Lin is no stranger to album releases. What’s unique with this launch is that it’s her first album release in 15 years and it marks both and ending and a new starting point of her career. The album covers remixes of some of her biggest hits throughout her career as well as brand new material inspired by western and multicultural rhythms and melodies. The result is a unique music style, a blend of east meet west that are sure to touch the hearts and move the spirit of music lovers around the world.

Cheng Lin Concert

Lin will be performing songs from Greater Than Gold as well as new versions of her classics that made her famous live in concert set in Beijing at the Poly Theater on November 4th 2012 with three time Grammy Award winner KC Porter and other guests. Visually the concert promises to be something far from ordinary with both the stage and some of Lin’s outfits designed by Chinese Fashion designer extraordinaire Guo Pei. If your in China, you can get tickets here: http://www.t1.cn/piao/ticket_5088.html

Pro Soul is assisting Cheng Lin promote this concert and increasing awareness of her new music online, helping her connect with fans and developing new strategies to support her future productions and projects.

Indie artists, get six months of free management and promotion

Monday, October 5th, 2009

THANKS TO ALL THE ARTISTS WHO ENTERED OUR CONTEST – WE WILL NO LONGER BE CONSIDERING CONTEST SUBMISSIONS. BEST OF LUCK TO THE 2 LUCKY MUSICIANS. WE WILL BE POSTING OUR DECISION DECEMBER 1ST!

Pro Soul Alliance artist contest banner

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Receive 6 months of professional management and promotion to take your career to the next level!
Services and support selected artists will receive include:

• professional phone consultation and education with CEO of Pro Soul Alliance on the artists development *and career
• a professional blog based website they can edit and update, complete with hosting by Rackspace, one of the best in the world, with artistsname.com
• Professional bio and press copy writing, blog development and updating
• Search engine optimization for effective search ranking
• Graphic design, photography and image assistance for promo materials
• Social networking configuration and integration, connecting with fans (ReverbNation, Facebook, MySpace, Blip.fm, Twitter, Youtube, Ourstage etc)
• Offline & online marketing assistance, radio airplay, follow up, and tracking
• Product development, design, CD production and digital distribution through major online retailers worldwide including ringtones and mobile phone
• Licensing and song placement; electronic licensing options online
• Scheduling of show dates for live performances
• Video Production; Youtube promo viral marketing videos

To narrow down the 2 winners, Pro Soul Alliance will be choosing the artist that is the most marketable, and has already shown commitment, and dedication to their career.

Contest ends October 30th. Details, entry information and music submission can be accessed here: http://www.prosoul.com/contest

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Innovative marketing genius, or distraction from music?

Monday, August 31st, 2009

“Moldover’s new CD, over 3 years in the making, not only delivers gorgeously diverse music with meaning and musical mastery, it completely redefines what it means to “play an album”… Moldover’s CD packaging itself IS a new musical instrument! The CD is mounted on a custom designed circuit board, intricately patterned and powering a “light-Theremin”. Yes! You play the artwork and it makes sound! Only the musical supervillain genius of Moldover could develop something so stunningly innovative.”

Moldover got a little grumble over at Hypebot though – When Marketing Overshadows the Music – the author states: “This YouTube video shows just how innovative and fun the packaging is, but fails to do almost anything to showcase the music that Moldover says took three years to record.” Hypebot readers’ comments didn’t quite agree with the author’s opinion: “Look, it’s totally awesome what he did and if you think it “doesn’t focus on the music” enough… I would ask you, has the conventional major label delivery system been focused on “the music” at any point in the last 25 years?” Another reader thought the album’s circuit board and video an “awesome tech artifact, a good viral video” – and two readers exchanged digs between themselves (virtually, of course).

Whether the “Marketing Overshadows the Music” or not – one reader summed it up “they pulled a viral stunt that will get people talking about them.” Indeed they did! These days, artists have to get people’s attention amidst countless other distractions however they can. When marketing is fun, it’s a win win situation – and fun is what Moldover appears to have had marketing his music.

Nice try Facebook

Thursday, February 26th, 2009

About two weeks ago, Facebook introduced a new terms of service. These new terms were quite severe. Many consumers were furious with the creators of Facebook for this slap in the face.
The terms of service stated once you have closed your account with their network, any rights they had claimed to your original uploaded content would expire. However, they pulled a switch on the general public. Two weeks ago they made their terms of service to state that anything and everything you uploaded that was originally your own would be owned by Facebook! They claimed:

“You hereby grant Facebook an irrevocable, perpetual, non-exclusive, transferable, fully paid, worldwide license (with the right to sublicense) to (a) use, copy, publish, stream, store, retain, publicly perform or display, transmit, scan, reformat, modify, edit, frame, translate, excerpt, adapt, create derivative works and distribute (through multiple tiers), any User Content you (i) Post on or in connection with the Facebook Service or the promotion thereof subject only to your privacy settings or (ii) enable a user to Post, including by offering a Share Link on your website and (b) to use your name, likeness and image for any purpose, including commercial or advertising, each of (a) and (b) on or in connection with the Facebook Service or the promotion thereof.”

Basically what this says is “We own whatever you put on facebook, sorry.” Naturally, people already using Facebook for years were furious! Livid even, and there they went on a rampage. Facebook received hundreds, upon thousands of complaints from user saying how poorly they were being treated.
Within a few days, the Facebook personnel recanted their new Terms of Service and replaced it with the old version due to complaints.

Facebook representatives are still in the process of making the site more user friendly, and making the consumer pleased with what they are using so they continue to use it.